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Year: 2024

How to Start a Career in Digital Marketing from Scratch

How to Start a Digital Marketing Career from Scratch A digital marketing career is one of the most in-demand career paths in today’s tech-driven world. And if you are a fresh graduate or at the stage of switching the profession, then digital marketing certainly holds unlimited opportunities. So the question is, how should you get started? Do not worry; this will be a step-by-step guide to launching a totally successful digital marketing career starting from scratch. Why a Career in Digital Marketing? Huge Demand for Digital Marketing Experts Lucrative Career Opportunities Flexibility and

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What is the Best Practice of Testing for a REST API?

What is the Best Practice of Testing for a REST API? REST API Testing – It is part of the software development lifecycle. It ensures that the APIs are performing and giving strong robust performance. A seasoned tester or a newcomer in API testing, knowledge of best practices will be really beneficial in improving the outcome of your testing. In this guide, we’ll dive into the top best practices for REST API testing and how they can streamline your workflow.

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Best Internships for Computer Science Students in Kerala

Best Internships for Computer Science Students in Kerala The fast-growing ecosystem for the technology space lies in Kerala. There is a great opportunity for those upcoming tech enthusiasts. Proper placement for computer science students can change the course of your career by providing hands-on experience, networking

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Technical SEO Best Practices for Better Rankings

Technical SEO Best Practices for Better Rankings In the competitive world of digital, it is very important that your website is search engine optimized. Technical SEO is one of the most important aspects of optimization. It goes through actionable technical SEO tips that help in ranking your website higher on SERPs and improve the user experience. What is Technical SEO? Technical SEO is the optimization of your website from the backend to improve its visibility and performance. Unlike content SEO, which focuses

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Best email marketing tools and tips

Best email marketing tools and Tactics to Optimize Campaign Results Email marketing is one of the cornerstones of digital strategy, giving unmatched ROI. And by using the best email marketing tools and tips, a business will be headed toward seamless communication and improved engagement. This guide has everything you need to really level up your email campaigns. Business Should Engage in Email Marketing Email marketing is the cheapest mode of direct communication with a customer and enhances one-to-one communication, customer retention, and sales. Advantages of Email Marketing: Understanding these basics will mean knowing how to fully use the best email marketing

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What are the best frameworks for automation testing?

Best Frameworks for Automation Testing Streamline QA Automation testing is one of the important requirements in software development to guarantee quality and efficiency. The best selection of frameworks for automation testing results in seamless testing and means fewer errors and faster deployments. This guide will explore the top frameworks that would meet all diverse testing needs and provide valuable tips for successful implementations. Why Automation Testing is Essential in

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How to do A/B test ads on Facebook and Instagram

Master A/B Testing Ads on Facebook & Instagram One such simple and effective way through which continuous optimization of running efficiently advertising on social media can be maintained is through A/B testing ads on Facebook & Instagram. It aids in showing advertisers what best works for them, and this tends to improve the performance and thereby increase ROI. What is A/B Testing in Advertising? A/B testing, sometimes called split testing, compares two versions of an advertisement to see which performs best. This is done through the running of both sides at the same time for a comparison of performance metrics. Why is A/B testing important? This will enable you to know why A/B

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Python programming career growth and opportunities

Career Opportunities for Python Developers Career prospects that can never be matched can be unlocked through the most in-demand skills in the tech world today via Python programming. The following article delves into growth potential and opportunities presented by careers in Python programming and how best

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How to write test cases for API testing

How to write test cases for API testing How to write test cases for API testing- API testing is really the cornerstone of the software development lifecycle. It’s what lets you be sure that integrations in your application work as it was expected and that functionalities

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How to improve your website’s SEO

How to improve your website’s SEO How to improve your website’s SEO – Your greatest success process toward full maximization in online exposure as well as organic traffic will be improved search engine optimization of your site. A good approach will make your site look attractive to the user and also to the search engine. Read further in How to Improve Your

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